Develop an email marketing strategy that drives sales

Who is this for?
Small businesses just starting out with email marketing

What is this about?
Marketing
Email marketing gives companies a direct relationship with their customers.
It’s a marketing activity that offers a high return on investment. Founders regularly ask us for help on creating an email marketing strategy for their small businesses. We’ve collected the questions they ask most, and our favourite resources from our partners, volunteers, and other experts to answer them. You’ll also find great mentors and events for more support.
Instead of spending hours on Google and watching countless videos, make this your first port of call.
Learn about email marketing
This learning journey explains what role email marketing can play, how to build your list, email marketing techniques and how to measure success, so you can win more business. We’ve collected the best email marketing tools, guides, and resources, written by top business experts and our community of volunteers. If you complete all of the activities, it will take you about an hour.
Digital Marketing Mentors
Get help and ideas for how you can reach, engage, and convert potential customers using ads, SEO, content, email, social media, and more. Talk 1:1 about your design challenges with volunteer digital marketing mentors - for free.
Digital Marketing Events
Join expert volunteers and your fellow founders for interactive, small group discussions about digital marketing, to share best practices and experiences.
Further Support
Continue learning about digital marketing with these key tools and resources.
Our Impact
We’ve helped thousands of educators, careers leads, and students to succeed so far.
Related Learning
Continue growing your business with these on-demand toolkits.